![]() ![]() The D-BOX does have a “volume control” for the motion and I quickly turned mine down from its highest to its lowest setting. On the contrary, D-BOX is an irritating and disruptive experience, akin to that annoying mosquito that disturbs your sleep, a dripping tap you can’t get to, a nagging three-year-old repeatedly tapping your leg to gain your attention. The motion and vibration turn the film into the kind of theme park ride I found at Euro Disney. The ad repeatedly promised the experience would not detract from the film but would be a seamless encounter. While film reviewers were waiting for the start of the premiere of The Last Jedi– the film chosen to showcase this new technology – a long advertisement for D-BOX promised those who are asked to fork out R170 per ticket “a highly believable, one-of-a-kind movie-watching experiences that pulls you into the story in ways you never thought imaginable”, without being distracted. ![]() ![]() Ster-Kinekor, which launched this new technology earlier this month, calls it “a hyper-realistic immersive entertainment experience… that will boost and elevate you, literally, and let you live the action." And now, there is D-BOX, a seat that vibrates and moves as it mimics the live action happening on the screen. Forty-eight frames per second (fps) films. JOHANNESBURG – Amid slumping ticket sales, cinemas are increasingly trying more creative ways of getting television-addicted audiences into theatres.ģD. ![]()
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